diff --git a/Essentials/src/main/java/com/earth2me/essentials/messaging/SimpleMessageRecipient.java b/Essentials/src/main/java/com/earth2me/essentials/messaging/SimpleMessageRecipient.java
index b4e467aa1..6372ccdf3 100644
--- a/Essentials/src/main/java/com/earth2me/essentials/messaging/SimpleMessageRecipient.java
+++ b/Essentials/src/main/java/com/earth2me/essentials/messaging/SimpleMessageRecipient.java
@@ -95,10 +95,10 @@ public class SimpleMessageRecipient implements IMessageRecipient {
         final MessageResponse messageResponse = recipient.onReceiveMessage(this.parent, message);
         switch (messageResponse) {
             case UNREACHABLE:
-                sendMessage(tlSender("recentlyForeverAlone", CommonPlaceholders.displayNameRecipient(recipient)));
+                sendTl("recentlyForeverAlone", recipient.getDisplayName());
                 break;
             case MESSAGES_IGNORED:
-                sendMessage(tlSender("msgIgnore", CommonPlaceholders.displayNameRecipient(recipient)));
+                sendTl("msgIgnore", recipient.getDisplayName());
                 break;
             case SENDER_IGNORED:
                 break;
@@ -106,13 +106,13 @@ public class SimpleMessageRecipient implements IMessageRecipient {
             case SUCCESS_BUT_AFK:
                 // Currently, only IUser can be afk, so we unsafely cast to get the afk message.
                 if (((IUser) recipient).getAfkMessage() != null) {
-                    sendMessage(tlSender("userAFKWithMessage", CommonPlaceholders.displayNameRecipient(recipient), ((IUser) recipient).getAfkMessage()));
+                    sendTl("userAFKWithMessage", recipient.getDisplayName(), ((IUser) recipient).getAfkMessage());
                 } else {
-                    sendMessage(tlSender("userAFK", CommonPlaceholders.displayNameRecipient(recipient)));
+                    sendTl("userAFK", recipient.getDisplayName());
                 }
                 // fall through
             default:
-                sendMessage(tlLiteral("msgFormat", AdventureUtil.parsed(tlSender("meSender")), CommonPlaceholders.displayNameRecipient(recipient), message));
+                sendTl("msgFormat", AdventureUtil.parsed(tlSender("meSender")), recipient.getDisplayName(), message);
 
                 // Better Social Spy
                 if (ess.getSettings().isSocialSpyMessages()) {
@@ -170,7 +170,7 @@ public class SimpleMessageRecipient implements IMessageRecipient {
             }
         }
         // Display the formatted message to this recipient.
-        sendMessage(tlLiteral("msgFormat", CommonPlaceholders.displayNameRecipient(sender), tlSender("meRecipient"), message));
+        sendTl("msgFormat", sender.getDisplayName(), AdventureUtil.parsed(tlSender("meRecipient")), message);
 
         if (isLastMessageReplyRecipient) {
             // If this recipient doesn't have a reply recipient, initiate by setting the first