diff --git a/esphome/components/nextion/nextion.cpp b/esphome/components/nextion/nextion.cpp
index 92afdfe3dc..81e905b979 100644
--- a/esphome/components/nextion/nextion.cpp
+++ b/esphome/components/nextion/nextion.cpp
@@ -433,8 +433,10 @@ void Nextion::process_nextion_commands_() {
         uint8_t page_id = to_process[0];
         uint8_t component_id = to_process[1];
         uint8_t touch_event = to_process[2];  // 0 -> release, 1 -> press
-        ESP_LOGD(TAG, "Got touch page=%u component=%u type=%s", page_id, component_id,
-                 touch_event ? "PRESS" : "RELEASE");
+        ESP_LOGD(TAG, "Got touch event:");
+        ESP_LOGD(TAG, "  page_id:      %u", page_id);
+        ESP_LOGD(TAG, "  component_id: %u", component_id);
+        ESP_LOGD(TAG, "  event type:   %s", touch_event ? "PRESS" : "RELEASE");
         for (auto *touch : this->touch_) {
           touch->process_touch(page_id, component_id, touch_event != 0);
         }
@@ -448,7 +450,7 @@ void Nextion::process_nextion_commands_() {
         }
 
         uint8_t page_id = to_process[0];
-        ESP_LOGD(TAG, "Got new page=%u", page_id);
+        ESP_LOGD(TAG, "Got new page: %u", page_id);
         this->page_callback_.call(page_id);
         break;
       }
@@ -466,7 +468,10 @@ void Nextion::process_nextion_commands_() {
         uint16_t x = (uint16_t(to_process[0]) << 8) | to_process[1];
         uint16_t y = (uint16_t(to_process[2]) << 8) | to_process[3];
         uint8_t touch_event = to_process[4];  // 0 -> release, 1 -> press
-        ESP_LOGD(TAG, "Got touch at x=%u y=%u type=%s", x, y, touch_event ? "PRESS" : "RELEASE");
+        ESP_LOGD(TAG, "Got touch event:");
+        ESP_LOGD(TAG, "  x:    %u", x);
+        ESP_LOGD(TAG, "  y:    %u", y);
+        ESP_LOGD(TAG, "  type: %s", touch_event ? "PRESS" : "RELEASE");
         break;
       }
 
@@ -588,7 +593,9 @@ void Nextion::process_nextion_commands_() {
         variable_name = to_process.substr(0, index);
         ++index;
 
-        ESP_LOGN(TAG, "Got Switch variable_name=%s value=%d", variable_name.c_str(), to_process[0] != 0);
+        ESP_LOGN(TAG, "Got Switch:");
+        ESP_LOGN(TAG, "  variable_name: %s", variable_name.c_str());
+        ESP_LOGN(TAG, "  value:         %d", to_process[0] != 0);
 
         for (auto *switchtype : this->switchtype_) {
           switchtype->process_bool(variable_name, to_process[index] != 0);
@@ -619,7 +626,9 @@ void Nextion::process_nextion_commands_() {
           value += to_process[i + index + 1] << (8 * i);
         }
 
-        ESP_LOGN(TAG, "Got sensor variable_name=%s value=%d", variable_name.c_str(), value);
+        ESP_LOGN(TAG, "Got sensor:");
+        ESP_LOGN(TAG, "  variable_name: %s", variable_name.c_str());
+        ESP_LOGN(TAG, "  value:         %d", value);
 
         for (auto *sensor : this->sensortype_) {
           sensor->process_sensor(variable_name, value);
@@ -651,7 +660,9 @@ void Nextion::process_nextion_commands_() {
 
         text_value = to_process.substr(index);
 
-        ESP_LOGN(TAG, "Got Text Sensor variable_name=%s value=%s", variable_name.c_str(), text_value.c_str());
+        ESP_LOGN(TAG, "Got Text Sensor:");
+        ESP_LOGN(TAG, "  variable_name: %s", variable_name.c_str());
+        ESP_LOGN(TAG, "  value:         %s", text_value.c_str());
 
         // NextionTextSensorResponseQueue *nq = new NextionTextSensorResponseQueue;
         // nq->variable_name = variable_name;
@@ -682,7 +693,9 @@ void Nextion::process_nextion_commands_() {
         variable_name = to_process.substr(0, index);
         ++index;
 
-        ESP_LOGN(TAG, "Got Binary Sensor variable_name=%s value=%d", variable_name.c_str(), to_process[index] != 0);
+        ESP_LOGN(TAG, "Got Binary Sensor:");
+        ESP_LOGN(TAG, "  variable_name: %s", variable_name.c_str());
+        ESP_LOGN(TAG, "  value:         %d", to_process[index] != 0);
 
         for (auto *binarysensortype : this->binarysensortype_) {
           binarysensortype->process_bool(&variable_name[0], to_process[index] != 0);
@@ -772,7 +785,10 @@ void Nextion::set_nextion_sensor_state(int queue_type, const std::string &name,
 }
 
 void Nextion::set_nextion_sensor_state(NextionQueueType queue_type, const std::string &name, float state) {
-  ESP_LOGN(TAG, "Received state for variable %s, state %lf for queue type %d", name.c_str(), state, queue_type);
+  ESP_LOGN(TAG, "Received state:");
+  ESP_LOGN(TAG, "  variable:   %s", name.c_str());
+  ESP_LOGN(TAG, "  state:      %lf", state);
+  ESP_LOGN(TAG, "  queue type: %d", queue_type);
 
   switch (queue_type) {
     case NextionQueueType::SENSOR: {
@@ -809,7 +825,9 @@ void Nextion::set_nextion_sensor_state(NextionQueueType queue_type, const std::s
 }
 
 void Nextion::set_nextion_text_state(const std::string &name, const std::string &state) {
-  ESP_LOGD(TAG, "Received state for variable %s, state %s", name.c_str(), state.c_str());
+  ESP_LOGD(TAG, "Received state:");
+  ESP_LOGD(TAG, "  variable: %s", name.c_str());
+  ESP_LOGD(TAG, "  state:    %s", state.c_str());
 
   for (auto *sensor : this->textsensortype_) {
     if (name == sensor->get_variable_name()) {